Visual Identity – Minerva Art Academy Open Day (pitch)type – commissionedclient – Minerva Art Academysupervisor – Michiel Uilen
Minerva Art Academy is the art academy of the Northern Netherlands. Minerva has multiple disciplines for which you can apply as a student. Every year, Minerva organizes an open day for future students to get to know the academy and exploring all that Minerva has to offer.When creating an identity for the open day, I thought of what are students on the academy doing this very moment. They are, thinking, working, creating and asking questions. I asked myself how could I visually communicate these words in a typographic matter. The words have been fancifully put together to express flexibility and dynamics.
Unfortunately the committee responsible for the open day has chosen another design.
All rights reserved © Gijs Lammers, 2016